Malaysian Investment Development Authority signs MoU to digitalise Malaysia’s Food & Beverage industry

As Malaysia strives to become a leading Food & Beverage (F&B) exporter, it turns to the power of digitalisation or smart manufacturing to achieve desired outcomes. Through Foreign Direct Investments (FDIs), Malaysia aims to attract established brands and with the provision of right support for local companies in meeting global standards.

Foreign companies that are seeking to set up their export hubs in Malaysia will be drawn to an ecosystem which has the right infrastructure in place, and where production cost can be reduced while productivity increased.

According to the announcement made by the Malaysian Investment Development Authority (MIDA), MIDA signed a Memorandum of Understanding (MoU) with Siemens Malaysia in order to integrate digitalisation into Malaysia’s F&B industry.

The MoU signifies the collaboration between both parties in improving the capacity and competitiveness of the industry through the adoption of digitalisation and technology.

The signing was attended by MIDA’s Deputy CEO, Mr Arham Abdul Rahman, who represented MIDA CEO Dato’ Azman Mahmud, and Siemens Malaysia President & CEO Mr Indranil Lahiri, which happened during the first ever “Recipe for the Future 2018” F&B event at the headquarters of MIDA, in Kuala Lumpur.

The event was held for an audience of 250 participants and customers comprised of industry players and F&B manufacturers to gain insights and find opportune possibilities on the solutions and services that could be catered to their specific needs and requirements.

Defined standards for manufacturing operations of the future are compounded by some of the biggest challenges facing the F&B sector, such as a fragmented manufacturing environment and aging infrastructure that inhibit productivity.

The implementation of high-tech automation is seen as the answer to enabling maximum plant-wide interoperability. This would encompass concepts like an intuitive, uniform interface, a single engineering platform for all tasks, integrated and real-time system diagnostics as well as integrated, built-in safety that guarantees customers with better machine uptime.

The Plant Wide Automation (PWA) concept for Siemens will help address significant improvements in speed, flexibility and efficiency, which will reduce time-to-market with shorter innovation cycles to beat volatile markets, generating individualised mass production with greater transparency, as well as keeping energy and resource efficiency to the optimum with higher productivity.

During the half-day F&B event, Mr Indranil Lahiri explained that digitalisation will aid manufacturers in meeting the global benchmark for productivity and consistency. He highlighted that this partnership with MIDA will facilitate the support system required for the adoption of digital technologies and reach out to the larger base of MIDA customers.

Aside from the MoU signing, activities during the event included speakers from MIDA and Siemens who shared on topics like the Future of Manufacturing in F&B, and Government Facilitation with Funds and Incentives.

There was also a marketplace showcase featuring various solutions by customers, a simulation demo kit on Industry 4.0, and individual business consultation sessions.

Dato’ Azman, whose speech was delivered by Mr Arham, emphasised that the F&B industry has developed significantly over the years in Malaysia, with new technology and innovations in tandem with global economic growth.

He added that in order to seize growing opportunities, MIDA encourages more companies to work with technology solution providers such as Siemens and invest in technology, upskilling of talents and R&D activities to create new growth opportunities and maintain their competitiveness.

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