Gabor George Burt

Gabor George Burt


The Slingshot Group, USA


He is one of the core, original experts of Blue Ocean Strategy, the new millennium’s most influential management concept, and contributor to the worldwide bestselling BOS book. He launched the Slingshot Framework in 2011 - as expansion of his BOS work.  Slingshot enjoys worldwide recognition, and is at the forefront of global innovation. The framework shows how to engage creative thinking to systematically re-imagine market boundaries, filling a major global need:  A 2010 IBM survey of 1,500 CEOs worldwide found that 'creativity' is considered the single most important leadership trait for future success.   Among high-profile events, delivered opening presentation at Global Marketing Forum, designed and hosted the Forum for Partnership of the Americas, a gathering of business and government leaders from across the Western Hemisphere.  Shared stage with Seth Godin and Sir Richard Branson at Forum One, one of Europe's biggest leadership events with 5,000 participants. In 2016, was one of three judges for the E.U. Innovation Venture Award, since 2017 sits on the Board of the Global Innovation Institute, and is both designing and keynoting the Arab Innovation Forum in Dubai in 2018. Gabor works with executive teams of dozens of organizations, including multinationals, SMEs, public sector, NGOs and start-ups in applying the Slingshot Framework to re-imagine market boundaries and carve out high-growth strategies.  Among them, helped American Express launch an entire new business in partnership with Walmart. His ‘Slingshot’ book, which is a step-by-step guide to re-imagining boundaries, is a critically acclaimed, exclusive resource for partner organizations. He leads immersive gatherings of VIP participants, and is launching The Slingshot Awards to recognize organizations, individuals, and initiatives that are re-imagining boundaries with the most impact. See www.theslingshotgroup.com for more details of his activities. One of the recent articles in the Harvard Business Review: hbr.org/2016/08/keeping-customers-continuouslyinfatuated, hbr.org/2016/04/what-we-can-learn-from-one-of-the-worlds-most-mocked-cars

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